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  • The rise in consumer power: how marketing has changed in the last decade

    The rise in consumer power: how marketing has changed in the last decade

    24th August 2022

    “Technology will make our lives richer, more connected, more productive and more fulfilling in profound and exciting ways.” Bill Gates probably didn’t comprehend the enormity of these words back in 2008, but it’s safe to… Read More

  • Tentative but targeted – advertising enters the digital decade

    Tentative but targeted – advertising enters the digital decade

    10th August 2022

    When Bill Gates announced back in 2001, that “we’re still only at the start of the digital decade” he was spot on. Digital technology was suddenly becoming central to how we worked and connected and… Read More

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