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  • Don’t panic – AI isn’t going to replace marketeers anytime soon

    Don’t panic – AI isn’t going to replace marketeers anytime soon

    30th May 2023

    Last week’s blog on ‘The Transformative Power of AI in Digital Marketing’ was interesting, primarily because it was written by AI itself. And to be fair it did a pretty good job. There were some… Read More

  • The Transformative Power of AI in Digital Marketing by ChatGPT

    The Transformative Power of AI in Digital Marketing by ChatGPT

    22nd May 2023

    With AI all over the news in recent weeks, we decided to put it to the test. What would it produce if we asked ChatGPT to write a blog of 500 words on how AI… Read More

  • Going viral isn’t all it’s cracked up to be

    Going viral isn’t all it’s cracked up to be

    15th May 2023

    A purple goat advertising cider. Yep, you read that right. Strongbow have just released a new campaign which stars a purple goat to promote the release of its new 95-calorie cider, Strongbow Ultra Dark Fruit.… Read More

  • Should brands avoid woke advertising at all costs?

    Should brands avoid woke advertising at all costs?

    2nd May 2023

    Falling sales, marketing executives ‘on leave’. The backlash against Bud Light over its choice to partner with the transgender influencer Dylan Mulvaney continues to rumble on. And it follows hot on the heels of the… Read More

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