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Give us a break – surely November is too early for Christmas TV ads?
8th November 2023The Halloween masks hadn’t even made it back to the loft. The fireworks had yet to go off when it happened. Yep, Christmas ads started dropping left, right and centre. It started with M&S, although… Read More
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If we’ve said it before, we’ll say it again – the last few years have not just revolutionised how we work, but also changed clients’ and employees’ expectations forever. From working from home with team… Read More
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Why a ‘passionate’ agency should make you run a mile
16th October 2023Passion has got to be one of the most over-used and meaningless words in the business world. ‘We’re passionate about our work and our clients’. ‘We’re passionate about customer value’. ‘We serve our customers with… Read More
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It’s not what you say, it’s how you say it
2nd October 2023If you’ve ever been on the London Underground, you will have probably seen the Jack Daniel’s billboard ads. The ones that break every advertising rule by having way too much copy telling rambling stories about… Read More
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Has TV advertising had its heyday?
18th September 2023Unless you’ve been living under a rock you will know Barbie was the film of the summer, and how do you know that? Because the world went pink! From pink London cabs and buses to… Read More
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Let’s talk about Karen
4th September 2023Did you know that Karen is a member of an indigenous people of Myanmar and Western Thailand? Or that the name Karen means ‘pure’, ‘clearness’ or ‘clarity’? Probably not. In fact, you probably think Karen… Read More
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Sometimes saying nothing is the key to good marketing
11th August 2023Costa Coffee has scored a bit of an own goal. In their attempt to “celebrate the diversity of their customers, team members and partners” they decided putting a mural on the side of their vans… Read More
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Twitter’s rebranding: 5 lessons in what not to do
1st August 2023Rebranding 101 – do it in the right way and for the right reasons and you won’t go far wrong. It definitely shouldn’t be a decision that’s taken lightly or rushed. But that’s not something… Read More
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Where will the gender minefield in advertising end?
19th July 2023A TV ad for Gorilla Glue just got hauled up in the front of the Advertising Standards Authority (ASA). The reason? ‘Perpetuating harmful gender stereotypes’ all because it shows a father roughhousing with his sons,… Read More