-
Beyond the Senses: Does Sensory Marketing Work for Pets
27th March 2025The advertising world is evolving, and brands are no longer just targeting us—they’re targeting our furry friends too. Yes, you read that right. Sensory marketing, once the domain of human-centric campaigns, is now sniffing its way… Read More
-
The best 5 charity ads hoping to make the world a better place for animals
14th February 2024Did you know in the UK an estimated 15 million people give to animal charities every year? In fact, animal welfare is one of the most popular causes to support along with those of children… Read More
-
Helping families feed their pets this Christmas
2nd December 2022Every Can Counts – that’s the message behind the new charitable initiative, Cans4Pets. The brainchild of design agency MBC, Cans4Pets is hoping to help prevent families being put into a situation where they feel they… Read More
-
Pets transform our lives in more ways than one. Here’s why.
13th April 2022In case you didn’t know it’s National Pet Month, a time to celebrate pet ownership and spread the word about all the amazing benefits pets can bring to our lives. Most pet owners understand the… Read More