At the beginning of September, City St George’s, University of London launched the Institute for Creativity and AI. Its purpose is to blend research and practice in areas of creative work and artificial intelligence and… Read More

The global IT outage, which caused most of the world to grind to a halt a couple of weeks back, was a bit of a wake-up call in terms of how much we rely on… Read More

Did you know Lyle’s Golden Syrup holds the Guinness World Record for having the world’s oldest unchanged branding and packaging? Well, last week they finally decided to ‘refresh the brand’s legacy to appeal to a… Read More

The Halloween masks hadn’t even made it back to the loft. The fireworks had yet to go off when it happened. Yep, Christmas ads started dropping left, right and centre. It started with M&S, although… Read More

If we’ve said it before, we’ll say it again – the last few years have not just revolutionised how we work, but also changed clients’ and employees’ expectations forever. From working from home with team… Read More

Passion has got to be one of the most over-used and meaningless words in the business world.  ‘We’re passionate about our work and our clients’.  ‘We’re passionate about customer value’. ‘We serve our customers with… Read More

Unless you’ve been living under a rock you will know Barbie was the film of the summer, and how do you know that? Because the world went pink! From pink London cabs and buses to… Read More

With AI all over the news in recent weeks, we decided to put it to the test. What would it produce if we asked ChatGPT to write a blog of 500 words on how AI… Read More

Linekergate. Who would have thought that a tweet by a football commentator would cause such a furore? That fellow pundits would come out in protest or that Match of the Day’s viewing figures would soar… Read More