At the beginning of September, City St George’s, University of London launched the Institute for Creativity and AI. Its purpose is to blend research and practice in areas of creative work and artificial intelligence and… Read More

The global IT outage, which caused most of the world to grind to a halt a couple of weeks back, was a bit of a wake-up call in terms of how much we rely on… Read More

If a week is a long time in politics, what does that make 2024? What with the UK, French and US elections, it feels like the whole world is in a constant state of flux. … Read More

So, it’s started. The summer of sport which will see British fans get all excited about ‘football coming home’ only to inevitably have their dreams crushed. Yes, we know we’re being a bit pessimistic, and… Read More

Picture the scene. A middle-aged man with a red cross on his face, beer in one hand and a Union Jack over his shoulders rolls down a street singing, or rather, drunkenly slurring Football’s Coming… Read More

Influencer marketing – a phenomenon which has taken the marketing world by storm over the last decade. Not convinced? Well, global influencer marketing has tripled in size since 2019 and its market value is projected… Read More

So, one of the top executives at the investment firm Abrdn has accused the press of ‘corporate bullying’. Why? Because ever since they changed their name three years ago from Standard Life Aberdeen, “childish” jokes… Read More

Easter eggs, the Easter Bunny and bright yellow chicks are all synonymous with Easter, and a bit like Father Christmas and present giving at Christmas seem to have over-taken the true meaning behind why we… Read More

As excitement mounts for this week’s Veterinary Marketing Awards, a celebration of the very best in animal health marketing, it made us reflect on some of our past campaigns which involved working with animals. The… Read More