2025! It’s a new year, and the future is bright for advertising. Hopefully, it will be filled with shiny, glorious ads and an unrelenting need for mass consumerism, creating solutions to problems that didn’t initially… Read More

New year. New start. New promises. We might not be the greatest fans of New Year’s Resolutions, but we can’t deny it’s a great opportunity to really take stock of your marketing and ask the… Read More

Picture the scene. A middle-aged man with a red cross on his face, beer in one hand and a Union Jack over his shoulders rolls down a street singing, or rather, drunkenly slurring Football’s Coming… Read More

Influencer marketing – a phenomenon which has taken the marketing world by storm over the last decade. Not convinced? Well, global influencer marketing has tripled in size since 2019 and its market value is projected… Read More

So, one of the top executives at the investment firm Abrdn has accused the press of ‘corporate bullying’. Why? Because ever since they changed their name three years ago from Standard Life Aberdeen, “childish” jokes… Read More

It’s that time of year when everyone rolls out their predictions for the year ahead, and we would hate to be any different! And we have to say, it looks like this year could be… Read More

If you’ve ever been on the London Underground, you will have probably seen the Jack Daniel’s billboard ads. The ones that break every advertising rule by having way too much copy telling rambling stories about… Read More

Costa Coffee has scored a bit of an own goal. In their attempt to “celebrate the diversity of their customers, team members and partners” they decided putting a mural on the side of their vans… Read More

Rebranding 101 – do it in the right way and for the right reasons and you won’t go far wrong. It definitely shouldn’t be a decision that’s taken lightly or rushed. But that’s not something… Read More